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After more than two decades in design, Shraddha Negi chose not to settle into experience. She chose to build something that carried her own story. There comes a moment in every founder's life when experience is no longer enough. The question becomes whether everything learned over the years will remain a career or become the foundation for something deeply personal. For Shraddha Negi, that answer became Juicyverse. After spending more than twenty years as a textile designer,

A bag and woollens brand from Gurgaon spent May proving it could sell direct to consumers. By the end of June, it was proving something harder: that retailers and marketplaces would carry it too. The Nomination Nishant Pande, founder of Kule Kule Dressing and Decor Pvt Ltd, has filed two rounds of material with Unhu's nominations process this year, in May and again in June. The brand makes handmade cotton jacquard travel bags and pure wool products from rabbit, merino, and ya