When Ishita Arora  first entered the Unhu ecosystem, she was not building a focused product brand. She was primarily known as a healer, deeply involved in numerology, astrology, and spiritual consultations. Her business revolved around her practice, and the products she offered were complementary to her sessions. This is the story of how one focused decision, strong execution by the founder, and sharp market feedback transformed a scattered product lineup into Pyrel  - a powe

When Risheika Jaini  first came across Unhu , her brand Noorish  was only six months old. It was not struggling, but it was not yet a brand either. It was a promising idea backed by exceptional design skills, heartfelt intention, and early traction through exhibitions and referrals. What she needed was structure, positioning, clarity, and scale. This is the story of how Noorish evolved from a small, exhibition-driven jewellery label into a high-credibility silver jewellery br

When Shraddha Negi  first became a part of the Unhu ecosystem, she was already known inside the Unhu Founders Community  as a committed, sincere, and highly active member. She was not just another founder passing through the ecosystem. She was one of the earliest believers in the larger vision. In fact, she was the first founder to enroll into the accelerator , long before it became an established program. At that time, the brand was not Juicyverse. It was called Juicy Apron