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After more than two decades in design, Shraddha Negi chose not to settle into experience. She chose to build something that carried her own story. There comes a moment in every founder's life when experience is no longer enough. The question becomes whether everything learned over the years will remain a career or become the foundation for something deeply personal. For Shraddha Negi, that answer became Juicyverse. After spending more than twenty years as a textile designer,

For Kshitiz Gupta, the biggest breakthrough was not just higher sales. It was finding the market that truly understood the brand. BRONOMICS, a premium Indian streetwear brand. Many founders spend years trying to build momentum. Sometimes, the bigger challenge is discovering where that momentum belongs. For Kshitiz Gupta, founder of BRONOMICS, UNHU helped bring that clarity. He reflects on finding the right product-market fit and refining the direction of the brand, a shift th