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Twenty-seven of thirty-five new stores reordered in week one, and KANJI+ is calling that its offline proof
Hitesh Sharma has nominated himself for the Q3 awards on the strength of a single retail sprint in Delhi NCR. KANJI+ sells kanji, the fermented drink that has sat in Indian kitchens for generations, in an 80 ml ready-to-drink probiotic shot. Founder Hitesh Sharma writes that the aim is to make an old gut-health habit convenient enough to keep, and the brand runs it through three channels at once: direct-to-consumer, subscriptions, and offline retail. The retail leg is what he
2 days ago2 min read
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